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Case study · Online shop

Clip Your Ride

A shop selling 3D-printed mounts. The biggest risk isn't “too expensive”, it's “will it fit my helmet”. The site starts by answering that question and only then sells anything.

Clip Your Ride

Industry

Online shop, 3D printing

Scope

Design and build

Pages

Single-page shop

Goal

A purchase or a fit enquiry

Design decisions

What we did — and why this way

01

Fit instead of an offer in the hero

The first element on the page is a helmet-model check, not a product shot with a slogan. The customer hears “yes, there's one for you” before they get to price.

02

The kit shown complete

With 3D-printed products the fear is “I'll get a lump of plastic”. So the mounting kit is laid out part by part with names — you can see exactly what lands in the box.

03

An enquiry instead of an empty result

Anyone who can't find their helmet doesn't hit “no results” but a made-to-order form. A failed search turns into a lead instead of an exit.

Inside the site

The hero with the helmet-model check — the first thing on the page.

The hero with the helmet-model check — the first thing on the page.

Mobile — a shop you can use one-handed, in a glove.

Mobile — a shop you can use one-handed, in a glove.

Contact

Let's talk

Describe your project or problem — I'll get back with an idea and a ballpark quote. No strings attached.

Contact directly

Contact directly

Usually a reply within 24 hours.